At the end of February, we learned the excellent financial results of Formula 1 in 2025. Liberty Media boasted growth in all categories, and record-high bonuses were paid to F1 teams. On this occasion, we also learned for the first time the financial data regarding the recently acquired MotoGP.
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Below, I discuss the most important facts regarding F1’s financial results for 2025. I prepared them based on the Liberty Media Corporation announcement summarizing the fourth quarter and the entire year 20245, which was published on February 26, 2026. During 2025, Liberty Media Corporation took control of the motorcycle racing series MotoGP (and Superbike). The company is currently engaged in the vast majority of motorsport activities. Its remaining activity accounts for only a few percent of the total; at the end of last year, they spun off the activities within Liberty Live from this company. In financial result announcements, they clearly separate individual segments from each other. In this text, I completely omit data regarding other activities; I am only interested in those related to F1, and partially MotoGP. The full announcement regarding the financial results for 2025 is available under this link in English.
Excellent financial results of Formula 1 in 2025
Formula 1 revenues in 2025 amounted to 3 873 million $, which is a 14% increase compared to 2024 (3 411 million $). Primary F1 revenues were 3 086 million $ (up 12%), and other revenues were 787 million $ (up 20%). Primary F1 revenues consist of three main components: race promotion fees (26.7% of total revenues in 2025), media rights fees (31.3%), and sponsorship fees (21.7%). In 2025, the share of revenue from race promotion fees and media rights decreased, while the share of sponsorship fees increased. Other revenues accounted for 20.3% of the total.
All three main revenue categories recorded increases in 2025. The largest improvement concerned sponsorship, which translated into a larger share of the total. Liberty Media stated that the reasons were new sponsorship agreements, fee increases built into continued contracts, and higher profits from digital advertising. Media rights revenue increased mainly due to the growth in the value of existing contracts, the development of the F1 TV service, and a one-time impact from F1: The Movie (the film’s creators had to buy the rights to use the F1 brand). Race promotion fees improved due to increases from existing contracts (the calendar in 2024 and 2025 was the same).
In 2025, other F1 revenues increased by as much as 20%. These consist of, among others, income from the Paddock Club (the most expensive tickets for VIP guests), logistics, as well as licensing income from video games, clothing sales, and gadgets. Liberty Media stated that in 2025, the largest increases concerned the Paddock Club, licensing, logistics, and rentals and various activities in the Grand Prix Plaza building in Las Vegas.
Based on the presented data, it can be calculated that licensing fees (and ticket revenue for the Las Vegas GP) from 24 races amounted to 1 034 million $ in 2025. For comparison, in 2024, F1 collected 999 million $ from the same tracks. We see here the effect of annual fee increases; most tracks have clauses in their contracts that the licensing fee grows by a few percent each year. The average revenue per track was 43 million $, which is about 1.5 million more than the previous year. We know that race hosting fees are very diverse. Currently, European tracks pay in the range of 23-35 million $, while events from other continents pay over 50 million, and some even 60 million $. This is the reason why the Madrid venue entered F1, because they paid more than other European tracks, and also why Imola dropped out of F1, Zandvoort is withdrawing, and Belgium and Barcelona will rotate.
Adjusted OIBDA profit amounted to 946 million $ and improved by 20% compared to 2024. Formula 1 in 2025 recorded 632 million $ in net operating profit, which is a 28% improvement over the 492 million $ profit a year earlier. Liberty Media stated in a comment that in 2025, revenues grew faster than costs, hence the clear improvement in profitability. Higher profit translated into higher payments for teams, which is related to how they are calculated (the exact rules are secret). The increase in costs was driven by the organization of the F1 Live event in London for the season opener, higher spending on employee salaries, and marketing.
Interesting data from the financial report regarding the whole of Formula 1
While presenting the financial data, Liberty Media revealed several other interesting pieces of information about Formula 1. Facts regarding contracts concern the last three months.
Total attendance at F1 events in 2025 was 6.75 million people and increased by 4% compared to 2024. This is, of course, a record. I will discuss this more broadly on the blog soon.
Tickets for the 2025 Las Vegas GP were sold out, with weekend attendance reaching 300 000 people. Additional sponsorship agreements were signed for this race. Content related to this race generated 1.8 billion social media interactions. Liberty Media independently organizes this race and bears the associated costs.
Global F1 viewership in 2025 increased by 21%, but we do not know any specific numbers or details.
A contract was signed to organize the Portuguese GP races in 2027 and 2028, as well as the Barcelona-Catalonia GP until 2032 (rotating with the Belgian GP).
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A new sponsorship agreement was signed with Standard Chartered bank.
The broadcasting agreement in Latin America with ESPN was extended until 2028.
The Concorde Agreement was signed with F1 teams, which is valid until the end of 2030.
F1 teams received a total of 50 million $ as a one-time payment for signing the new Concorde Agreement.
Liberty Media paid F1 teams a total of 1 400 million $ in bonuses in 2025 – a definite record. This amount does not include the aforementioned 50 million $; that was something separate. For comparison, in 2024, teams received a total of 1 266 million dollars. In some time, I will try to prepare an article with an estimated breakdown of money between teams.
Extensive statistics regarding the popularity of F1 in 2025 worldwide can be found here.
MotoGP financial situation in 2025 and development opportunities
During 2025, Liberty Media took control of the MotoGP motorcycle series. In the financial report for 2025, they provided separate financial results for this motorcycle series, but as they noted, they are not 100% reliable due to the takeover during the year. Only the data for 2026 will be calculated according to the current standard. Liberty Media stated that MotoGP in 2025 generated 573 million $ in revenue (a 14% improvement compared to 2024). The series brought in 54 million $ in net profit. Additional information shows that MotoGP earns very little from sponsorship (12.7% of total primary revenues). The main earnings of this series come from the sale of broadcasting rights – 41.2% and from race promotion fees – 33.7%. It can be seen in the data (compared to F1) that MotoGP will aim for growth by organizing races for more money, hence the change in race locations in Argentina and Australia, as well as through sponsorship growth. They will also want to develop junior series and WSBK (unless they sell it), because currently they provide very marginal revenues. New directions related to racing are, in my opinion, a key issue for MotoGP’s finances to grow, as this will also translate into sponsorship, interest from new fans, and the sale of broadcasting rights.
In 2025, total attendance at MotoGP events was 3.66 million (a 21% improvement compared to 2024). Cumulative television viewership increased by 9%.
Summary
Another record-breaking year financially for Formula 1. It doesn’t look like this is the peak, but the dynamics in the coming years should no longer be as high. At the time of writing this article, the organization of the Bahrain GP and Saudi Arabian GP is very uncertain due to the war between the USA and Israel and Iran. Canceling these races will have a very negative impact on Formula 1’s finances in 2026. This is the main threat at the moment. Otherwise, a very good financial year is ahead. Several new agreements with sponsors and television partners have come into force: Disney, Pepsi, Apple, and Standard Chartered. A new track in Madrid will appear on the calendar instead of Imola, which means a significant financial gain. F1 also signed several important broadcasting agreements that will be more favorable.
In the perspective of the coming years, there will be several changes in the calendar, which will positively affect finances. It will be difficult for F1 to acquire new sponsors because they no longer have good spots. These will mainly be agreements in place of existing ones, so the net benefits will not be as large. F1 is trying to enter sports betting more broadly, as they have significant development opportunities there. Large increases in many categories should, however, apply to MotoGP, as they have very broad possibilities there.
More articles on the financial results of various F1 teams and issues related to their finances can be found under the tag Money.
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